Smooth, soft cut-pile surface
Versatile in performance & in appearance
Works well with traditional rooms
Used a lot in formal areas

Textured surface helps hide footprints
Great casual appearance
Extremely popular style
Ideal for active families, used in any room

Fine, tip sheared surface
Elegant style, very formal
Not as popular as some of the other styles

Textured surface, with nubby appearance
Extremely durable, and long wearing
Great for active rooms
Not as popular as some of the other styles

Distinctive carved appearance
Cut and loops give a variety of surface levels
Multi-colors helps hide stains, and traffic
Can really spice up a room
Fits a variety of room settings

Several different levels of loops
Creates a unique looking pattern effect
Has a casual appearance
Very durable, hides traffic well

Loops are all the same height
Usually made with Olefin fiber
Casual appearance, but extremely durable
Great for active family rooms, or basements

Below you will find an overview of carpeting styles and fibers to help you decide which one is right for you.
The Look:
Carpeting is perhaps the most widely used form of flooring - offered in the widest variety of colors, styles and textures.

The Color:
The selection of carpet color is a very personal choice. You will want to select a color that unites your décor and
creates the atmosphere you desire.
Lighter colors make the room seem larger; darker colors provide coziness. There
are also practical considerations in color selection. New stain and soil resistant technology makes today's lighter color
carpet much easier to clean, allowing more decorating options.
Medium and darker colors, tweeds, and textures will
help disguise common soil in your home's high traffic areas.

The StreNgth:
The type of fiber used and the way the carpet is constructed (loop, cut, etc.) determines the basic performance of the
carpet. Quality can be enhanced by the way the fibers, or yarns are twisted and heat set, and by the density of the tufts.

The Feel:
Textures: Carpet construction - how the yarn is "tufted" into backing affects its texture and ultimately, the long-term
durability and appearance of the carpet.

Level loop pile: Loops of equal height. Generally offers long lasting wear for high traffic areas. Many of today's popular
Berbers are level loop.

Multilevel loop pile: Usually have two to three different loop heights to create pattern effects. Provides good durability.

Cut Pile: Loops are cut, leaving individual yarn tufts. Still one of today's most popular constructions, it's durability is
achieved with factors including the type of fiber, density of tufts, and the amount of twist in the yarn.

                                                             The Clean up                                                                                            

There are many kinds of carpet and new carpet stain resistant fibers. It would be best to ask one of our consultants
about the best care solution for your style of carpeting.

                                                                 The Cost                                                                                               

Your budget and your needs are two key elements in selecting carpet. There is a wide range choices and costs from
which to make your selection. Ask yourself how long you expect to keep your carpet before replacing it. A better grade
of carpet will give you a greater length of service than one of lesser quality. Buy the best carpet you can afford for the
heavy traffic areas of your home - halls, stairs, and family rooms. A Medium grade will provide good service in rooms
with less traffic-bedrooms and guest rooms.
- Velvets - Smooth, level surfaces; formal atmosphere.
- Saxonies - Various surface finishes; versatile performance and appearance.
- Textures - Informal atmosphere; suitable for whole house application. Minimizes footprints.
- Cut and loop pile - Combination of cut and looped yarns.  Variety of surfaces textures, including sculptured effects
For the best service, selection and prices in Connecticut
(203) 269-6304
Willis & Company
"A name you can stand on"
For experienced advice on any
flooring selection, call Debbie, Bryan
or Dave  (203) 269-6304